It’s as predictable as politicians’ bluster and as productive as a cadaver, and it rears its indignant head whenever a woman complains about sexism in advertisement. It’s the “Men Are Victims Too!” counter-argument, and its generally unleashed so hot on the heels of the original that it might as well be a full stop. Its [...]
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Earlier this afternoon, I was browsing mugs, washbags, scented candles and mismatched tea cups and saucers looking for end of year presents for teachers (I know, a whole other post in that) when I noticed a new-look SodaStream, the fizzy drink maker that’s been making a comeback in the States lately. I only got rid [...]
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Posted in Advertising, Body image, Women on Jun 20th, 2011
Oh dear. Here we go again. If you haven’t yet laid eyes on the latest ad for Club Orange, the product of a brainstorm which presumably went something like “huh huh boobies” then you’re in for an anti-treat. Eyeroll at the ready. The immediate comparison is with the Hunky Dory fiasco from a while back, [...]
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(I just don’t have Geoffrey Rush to make me feel good about it.) As a spring chicken in a world of processed poultry and battery farming, by now I’m rather used to feeling woefully inadequate. I’m not thin enough, my hair isn’t luxuriant enough, my car isn’t flashy enough, my bacteria aren’t friendly enough. I [...]
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Posted in Advertising, Body image, Television on Apr 12th, 2011
Adverts on the telly are like flies in the garden – you know they are part of the ecosystem but mostly they irritate the hell out of you despite your attempts to cultivate a Buddhist policy of compassion for everything. Sometimes you just want to crush the blighters out of existence. Nothing knocks me off [...]
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Posted in Advertising, Media, Rants, Sex on Mar 7th, 2011
I can see the ad pitch to Nescafe in my mind… A pink balloon that looks suspiciously like a blown up condom skirts across the floor of a trendy loft flat. A sexy scruffy looking man in his mid-twenties ambles down the metal stairs. The morning light streams through an open plan kitchen window. He [...]
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Posted in Advertising, Humour, Technology on Jan 10th, 2011
Now, I don’t want to pretend that I’m NOT constantly bickering with TV commercials, like an irate budgie having words with the mirror in his cage, but if there’s an ad that’s really seizing my contraband at the moment, it’s the one for Xbox Kinect’s Your Shape: Fitness Evolved. Oh, you know the one. Smug [...]
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Posted in Advertising, Food, Women on Jan 4th, 2011
Thanks to Jill at Feministe for bringing this post to my attention on the wonders of women eating salad alone and smiling about it. I like salad but I don’t think you’ll see me ecstatic everytime I eat it, the stock photos are stunning though aren’t they? I saw the post just before I was [...]
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The New York State Department of Health says in a campaign targetted at women on low incomes that it can help them lose weight. Some focus group somewhere came up with this or some patronising public health professional? h/t Sociological Images and more on the NYT Motherlode blog. Share this:EmailFacebook
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One oft-repeated idea perceived as fact in popular culture refers to the ample figures women had in the 1950s as evidence of Post-War affluence, a reaction against the privation during war-time. Folks enjoy pointing to Marilyn Monroe’s zaftig form as the norm for the decade, when women boasted abundant cleavage and hips. More recently, [...]
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